Kim Steele
Profile
Co-founder of Steele Solutions. Runs the ATM Placement Program end-to-end. Operations and client onboarding lead. Often the friendlier voice on the first call. Direct: 417-231-1349.
What Kim Handles
- ATM placement program. Both merchant-owned (full surcharge revenue) and free placement (third party owns and services the box). Site qualification, install scheduling, cash logistics partner introductions.
- Client onboarding. The handoff from "signed agreement" to "live and accepting cards" runs through Kim. Equipment, documentation, training, go-live day coordination.
- Account management. Day-to-day questions, statement questions, equipment swaps. Existing clients have Kim's cell.
- Operations. The boring-but-critical workflow that turns "Jim found a deal" into "the merchant is live and happy."
The ATM Placement Conversation
Kim's first question is always the same: "Do you want the surcharge revenue, or do you want the foot traffic?" That answer determines the placement model. Merchant-owned for revenue, free placement for traffic-only. Both work for the right venue type.
How To Reach Kim
Direct: 417-231-1349
Email: steelesolutions4u@gmail.com
Hours: Mon-Fri 9am-5pm Central; after-hours by text for existing clients
The depth of the operations and ATM program work
Kim handles the work that turns "signed agreement" into "live and happy." It is the least visible part of running a merchant services brokerage and the part that determines whether the relationship works in year three, not just year one.
The ATM Placement Program end-to-end
The ATM program looks simple from outside: pick a model (merchant-owned or free placement), install the box, collect the surcharge. Inside the program, every step requires coordination across multiple partners:
- Site qualification. Foot-traffic estimation, cash-usage estimation, electrical and network access, security and lighting, physical footprint. Kim qualifies on a short call before any install scheduling.
- Hardware selection. Hyosung vs Triton, dial vs IP connectivity, surcharge ceiling, cassette capacity. Choice depends on venue economics.
- Cash logistics partner introduction (for merchant-owned). Owners need a cash refill schedule and a partner. Kim makes the introduction.
- Install scheduling. Coordinating the installer, the electrical contractor (if needed), and the host's operating schedule.
- Compliance setup. ADA, EMV, and basic security compliance handled before go-live.
- Ongoing service contact. Surcharge revenue questions, jam events, cassette refill issues, hardware swaps. Existing ATM clients have Kim's cell.
Client onboarding for non-ATM service lines
Kim also runs the onboarding for new processor, POS, and lending clients. The handoff from "Jim found a deal" to "the merchant is live" runs through her:
- Equipment ordering and delivery coordination
- Account documentation and underwriting submission
- Training the merchant's team on the new terminal or POS
- Go-live day coordination with the processor's activation team
- First-week follow-up to catch anything weird
The first-call style
Kim is often the first voice on inbound calls. The style is unhurried — rather than rushing to qualify or close, she asks what's going on and listens for what the actual question is. Most merchant services calls are not "can I have a quote?" — they are "I think I'm overpaying but I don't really know" or "the terminal stopped working and I can't reach my processor." Kim handles both kinds.
Reachable
Direct: 417-231-1349. Email: steelesolutions4u@gmail.com. Mon-Fri 9am-5pm Central; after-hours by text for existing clients.
Free statement audit. No obligation.
Email your most recent merchant processor statement to steelesolutions4u@gmail.com. We mail back a written, line-by-line audit within two business days. Free, even if you do not switch.